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Food Franchise Opportunity in India business opportunity entrepreneurship franchise Franchise Opportunity in Gujarat Quick Service Restaurant

Is Investing In A Fast-Food QSR Franchise Worth Starting A Business?

QSR franchise opportunity in India
Start A QSR Franchise in India

Quick Service Restaurants Have Been Growing For Years As Busy Consumers Seek Faster, Easy-To-Grab-And-Eat, And More Convenient Meal Options.

New-Age Startup Entrepreneurs Want To Avoid The Long List Of Tasks They Have To Work Through Each Day. Starting A Business Is Hard Enough If One Is Not Ready To Spend Countless Hours In The Workplace, Not Working On Sales And Marketing Plans And Ignoring Staff Training. 

Is Investing In Franchise Business Helpful?

Before Knowing The Answer, First, Understand What Is Franchisee Business? “It’s A Business Model In Which Individuals Are Sold The Rights To Use The Company Logo Design, Working Model, And The Name Of An Existing Firm By The Proprietors Or Franchisors To Run It.

“In Easy Terms, A Franchisee Business Is An Adoption Of An Existing Successful Business – A Business That The Customers Have Well Accepted In The Specific Geographical Areas.

Many Successful Business Owners In Gujarat And Other Parts Of India Have Started Their Journey In The Franchise Business. The Franchisee’s Success Depends On The Brand’s Market Value And Popularity.

When Talking About Starting A Franchise Business, QSR Tops The List. 

What Is QSR?

A Quick-Service Restaurant Is Typically Defined As A Limited Menu Restaurant With Counter Service. QSR’s Business Model Has Seen Consistent Growth And Popularity In Recent Years And Offers Many Advantages For Entrepreneurs Looking To Start Their Own Businesses.

If You Consider Starting A Quick-Service Restaurant Business, There Are Some Key Points To Keep In Mind. 

1. It Is Important To Create A Menu That Offers Different Varieties, Less Price, And ‘Loved By All’ Options That Appeal To Your Target Market.

2. Efficient Customer Service Is Essential To The Success Of Any QSR – Make Sure Your Staff Is Adequately Trained And Equipped To Handle The Demands Of A Busy Restaurant.

3. Effective Marketing Is Critical To Bringing Customers Through The Door. Working With QSR Business As A Franchise Will Help Develop A Promotional Strategy That Will Get People Talking About Your Business 

Benefits Of Investing In QSR 

1. QSR Includes Lower Overhead Costs Associated With This Type Of Business Model – Because There Is No Need For An Extensive Kitchen Or Dining Space, quick-Service Restaurants Can Often Be Opened In Smaller Locations – Resulting In Lower Rent And Utility Costs.

2. Quick-Service Restaurants Offer Consumers A Faster And More Convenient Meal Option – Which Is Increasingly Appealing In Today’s Fast-Paced World.

3. Minimum Staff Is Required As The Space Of The Restaurant Is Limited With A Minimum Menu And Self-Service

4. If QSR Is A Franchise Model, Then Training Will Be Provided By The Franchise Owner To The Staff As Well As Owners.

5. Pay-Back Period Of Investment Is Also Less As Turnover Is Faster In QSR.

6. No Cost Of Crockery And Cutlery. The Customer Is Expected To Eat The Food Directly From The Disposable Container It Was Served In. 

Ajay’s Is One Of Gujarat’s Most Prominent And Growing QSR Fast Food Brands. Within A Short Time, More Than 100 Franchise In Gujarat Has Started Their Business With Ajay’s QSR Franchise Model.

From Vadodara To Vapi, Ajay’s Fast Food QSR Outlets Are Selling More Than 20,000 Burgers And 12,000 Plus Cold Coffees Every Day. The Proud Franchise Owners Go Through Regular Business Training Provided By Ajay’s Brand Management. 

Benefits Of Investing In The QSR Model Of Ajay’s 

1. Limited Products: Ajay’s Has Four ‘Hero’ Fast Food Items – Cold Coffee, Burger,  Pizza, And French Fries With Flavored Dips. All The Items Are Sold Through “Easy To Manage” And “With Carrying Packaging.”

2. Space Requirement Is Limited: Only 150-200 Sq. Ft. Of Shop Area Is Required.

3. Franchisee Fees: There Are No Franchise Fees.

4. 0% Royalty Fees: No Royalty Fees Have To Be Paid.

5. Investment With Just Rs.8,00,000/- (Rupees Eight Lakhs): The Investment Includes Total Outlet Setup Cost For Outlets Of Up To 200 Sq. Ft. (18% GST           Additional)

6. Payback Period: The Franchise Partner Will Recover Invested Money Within 15 To 20 Months Or Less.

7. Training: Ajay’s Will Provide Professional Training For 15 Days To The Owner And Staff.

8. Staff Requirement: Only 2 Persons, With No Professional Qualification, Are Required. 

Quick-Service Restaurants Gain A Relative Advantage If They Provide Consumers With Convenient Locations And Provide Pocket-Friendly Meals In A Quick, Timely Fashion. If You Are Looking To Partner With Any Such Food Franchisee Business, Ajay’s The Answer!

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Food Franchise Opportunity in India entrepreneurship franchise Franchise Opportunity in Gujarat

7 Steps To Become An Entrepreneur With Low-Capital Investment

Franchise opportunity in India
QSR Chain Ajay's Opens 95th Outlet

With the help of modern technology, it’s easier than ever to build and launch a business. However, you may be surprised to learn that it can be quite inexpensive to accomplish this goal.

Here are some easy steps that anyone can take to become a successful entrepreneur with a low-capital investment as long as they have the drive and passion for what they want to accomplish.

What Is An Entrepreneurship?

Entrepreneurship is the process of taking an idea or invention and turning it into a successful business. It can be hard work, but anyone can become an entrepreneur with a little bit of grit, passion, perseverance, and determination.

One needs to take several steps to kick-start an entrepreneurial journey with small capital investment. It all starts with an innovative idea and money to start a business.

What If One Doesn’t Find An Innovative Idea? Won’t He Be Able To Start A Business?

No, he can still start a business! There is no need to build a successful business from scratch. Modern Management Defines Entrepreneurship As Starting Own Business By Collaborating With Successful Brands.

It can be tough, but anyone can become an entrepreneur with hard work and perseverance. Don’t let fear or hesitation stop anyone from trying a hand at entrepreneurship. You can be the next big thing in the industry!

Different Steps Of Entrepreneurial Journey

There are many different steps anyone needs to take to become an entrepreneur with small capital investment. Here are different steps of the entrepreneurship journey.

1. Define A Business Idea: Before you start your own business, it is required to define what you want to do. Are you looking to start a new business, or are you looking to associate with an existing business? Once you have defined your idea, you need to research your marketing and find out the strategies.

2. Choose The Right Business Model: There are several business models, and each has its advantages and disadvantages. Do the research before deciding on a business model to choose the one that is best suited to fulfill your entrepreneurial dream.

3. Research Your Funding Options: Not all ideas require huge funding to start a business. However, many businesses require some initial capital to get started. Do your research and find out what funding options are available to you.

4. Build A Team Of Passionate Employees: One of the most important factors in starting any business is having a team of passionate employees committed to your business’s success. Find good people and recruit them to your business. If you can find a better option where an associate brand trains your employees, it can be a cherry on the cake!

5. Think Big: It’s important to have a big vision for your business, but not letting your ego make sound decisions is also important. Keep cool and calm As it takes time for any business to accelerate.

6. Believe In Yourself: More than anyone else- you are responsible for the success of your business. Please do not shy away from making tough decisions even when they may be difficult or unpopular because doing so will set you up for failure later on down the road.

Another important step is to find investors. If you have a good idea and are willing to work hard, you can find investors who will help you turn your idea into a reality. However, be sure to pitch your idea properly so that the right investors can see its potential.

If you still feel that entrepreneurship is difficult, you can become a franchisee of a good brand. The food industry in India is one of those industries that assures a good return in less time. Find good opportunities near the vicinity of your city. Talk to the master franchise and check the possibility of becoming the profit partner of a successful food/restaurant/QSR brand. Becoming an entrepreneur with a small capital investment is highly profitable when done correctly.

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Food Franchise Opportunity in India franchise Franchise Opportunity in Gujarat Quick Service Restaurant

Making Fast Food Affordable and Accessible

Food franchise opportunity in India
Making Fast Food Affordable and Accessible

Navsari: Ajay’s Takeaway Food, a chain of Quick Service Restaurants (QSR), is spreading over places, literally built on a philosophy of serving high-quality food at affordable prices, ensuring it is accessible to everyone. This fast-growing food chain from Navsari a city in Gujarat is now preparing to expand nationally.

Since starting its first outlet in Navsari in 2014, Ajay’s has achieved remarkable success, but the journey has had its fair share of ups and downs.

“We launched our first outlet in 2012, but it was not branded as Ajay’s. The outlet was doing very well, but the second one failed miserably. The failure got us thinking. We realized successful businesses have their brands, have a niche, and offer something different. We also used the setback to identify the gap in fast food offerings. We felt fast-food chains operated by MNCs were not affordable for a large section of the society and realized that offering branded and hygienic food at reasonable prices was an opportunity. It was challenging; still, we thought of going ahead with our plans, and this is how Ajay’s was born in August 2014,” says Ajay Solanki, the founder of Ajay’s, which is named after him and his elder brother Jaideep, the co-founder.

The unwavering commitment to quality and hygiene and strategy to keep prices affordable and by 2020, the number of Ajay’s outlets expanded to 21, including its ownstores and franchisee outlets. While things were going great, and Ajay’s was working out plans for its next phase of growth, no one was prepared for the Covid-19 pandemic. Like most businesses, Ajay’s too bore the brunt of the pandemic, and from 21 outlets, the number fell to 13 within two months of the nationwide lockdown. Eight outlets simply shuttered.“

It was a big blow. Our outlets nearly halved in that challenging period, but we didn’t lose hope. We knew that we had the right combination of quality and pricing. We had faith in our model, and instead of looking back, we decided to focus on the future,” says Jaideep, who is a mechanical engineer and MBA by qualification.

Ajay’s adopted a multi-pronged approach to scale up operations. It reduced the entry barriers with zero franchising fees and also scrapped the 5% royalty on sales. The chain started tapping youngsters, who it feels are willing to work harder, for franchisee outlets. Today, more than 75% of its franchisee outlets are run by entrepreneurs who are below 35 years, and the rest are in the 35-40 age group. Ajay’s also ushered in standardization of products to ensure customers got the same food taste and experience irrespective of the outlet’s location. These measures also helped reduce fixed costs, improving profitability. It enhanced the use of technology in operations, leading to better efficiencies, and also adopted the master franchisee model to scale up fast.

The result is incredible growth in the last 18 months. From 13, the number of Ajay’s outlets touched 97 on 16th December 21. In a way, Ajay’s is an apt success story for growth amidst the Pandemic. This made Ajay’s become a household name in Navsari, Valsad, Surat, Bharuch, and Vadodara, in fact, the entire South Gujarat where it has an extensive presence. It opened its first outlet in Vadodara in August and has reached 16 already. It expects to launch in Ahmedabad by April or May, followed by Rajkot. It is simultaneously planning to launch in Maharashtra and subsequently in other states.

“When we started the first outlet, we had not imagined we would have 97 outlets so early. Our focus on taste, quality, and affordability and our commitment to serving food that is good has helped us reach this milestone. We are thankful to our customers for their love and support,” says Jaideep, adding, “Looking back at the journey so far, we firmly believe this is just the beginning for Ajay’s.”

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Food Franchise Opportunity in India business opportunity franchise Franchise Opportunity in Gujarat

QSR Chain Ajay’s Opens 95th Outlet

Franchise opportunity in India
QSR Chain Ajay's Opens 95th Outlet

Starting from a single outlet in Navsari city in 2014, the chain has expanded at an incredible pace in the last year and a half.

Surat (Gujarat) [India], December 01: Ajay’s Takeaway Food, a fast-growing chain of trusted Quick Service Restaurants (QSR) committed to serving affordable but high-quality food, has reached a major milestone in its unbelievable growth journey. From its first outlet in August 2014, Ajay’s opened its 95th outlet at Piplod, Surat, this month. What makes the journey all the more incredible is that Ajay’s has its roots in Navsari, a small city in South Gujarat.

The journey of Ajay’s, however, began in 1991 at Pune, when Manjulaben decided to help her husband Vasantbhai to make ends meet for the Family. The couple started a household mess with just 2 bachelors having evening meals. In no time, they were swarmed with requests from students, bachelors, techies, and other clients to have their meals. Their sons Jay and Ajay started to help in the home-operated venture.

From a mess operated in a 1 BHK flat, the young sibling Ajay’s took the eatery to a rented place with over 100 meals served daily. Ajay took pride in his work, and his inclination to serve good food to many took him to start various food ventures. In 2013, the elder sibling, Jay, who had spent over 12 years in the corporate world, joined Ajay to take it to new heights. Even though the food business in Pune was doing well, the family decided to shift to Navsari, their native place, in 2012. The first restaurant in Navsari that started in December 2012 was Chowpati Fast Food, and not Ajay’s Takeaway Food. Within 6 months, they started another outlet of Chowpati Fast Food, and in the next 6 months, it was a super failure. It was the time to introspect and it was the time when Ajay’s Takeaway Food, as we know it today, was born in August 2014 with the first outlet in Navsari. The range of burgers, pizzas, and coffees the outlet sold became hugely popular among customers. The number of Ajay’s Takeaway Food outlets soon grew to three, and the first franchisee outlet of Ajay’s was opened in Surat in 2016.

By March 2020, the number of Ajay’s outlets crossed 21, but the Covid-19 pandemic did him them severely. From 21 outlets on March 20, the pandemic took away 8 outlets. With 13 outlets on June 20, they decided to make a drastic change in the way they operated and appointed Franchise. The franchise model was revised, franchise fees were abolished, and even royalty was now not charged. Operations at outlets were more standardized, and technology was now included to have smooth operations. They completely focused on how to make the franchise more profitable.

The number of outlets is now about to cross the century mark. Today, Ajay’s outlets are present in nearly all places in Navsari, Surat, Valsad, Bharuch, and other places in the south Gujarat region. With the trusted franchise model, they also entered the Central Gujarat territory in August 2021. As on 31st October 21, the Vadodara Territory has 14 operational outlets in just 3 months.

“When we started the first outlet in Navsari in 2014, we had not imagined we would have anywhere around 100 outlets in a few years. Our focus on taste, quality, affordability, accessibility, and our commitment to serving food that is good has helped us reach this milestone. We are thankful to our customers for their love and unwavering support over the years,” said Jai Solanki, Co-founder, of Ajay’s Takeaway Food.

Ajay’s has so far concentrated on expanding in South Gujarat and Central Gujarat areas, but the firm has set its sights on expanding to more cities going ahead. The prime focus is on Tier 2, Tier 3, and below towns.

“We have a strong presence in south Gujarat now, and our focus continues on ensuring the highest quality food products are served to customers. But we want to reach to masses in every corner of the country, and hence we want to be present in more cities within and outside Gujarat in the future. Looking back at the journey, we firmly believe this is just the beginning for Ajay’s,” said Ajay Solanki, Co-founder, Ajay’s Takeaway Food.